The Web 2.0 Expo was in town last week at the Moscone Center. The scene was reminiscent of tech trade shows I attended over the years. Animated salespeople with a story to tell. It also reminded me a lot of the Swap Meet at the Aloha Stadium on Oahu!
It was a crazy scene...free pens! free t-shirts! free erasers! free beer and wine! free champagne! Was it a party or a conference? After 30 minutes wandering aimlessly from booth to booth. It became obvious that there was more than just drinking and eating going on that evening. Salespeople and their admirers were engaged in the latest techno babble hitting the web 2.0 scene.
Personally, I was drawn in by the Jing Project from TechSmith (the makers of SnagIt and Camtasia, both popular screen capture applications (still and video respectively). Through the Jing Project, TechSmith is inviting people to download and test-drive Jing and provide feedback (likes, dislikes, hates, and loves) via their blog...or wiki. But let's be clear, Jing is 'not really a product' according to the sales people. Based on the response and feedback from the public, TechSmith will determine if they will move forward with the project.
But what exactly is Jing? Jing works a lot like their other screen capture products (see above), but instead of having your images or videos captured on your computer, the content is stored at Screencast.com (a video hosting site owned by Techsmith). You have the ability to edit your content before storing it on Screencast.com. Once saved, Jing places a URL on a clipboard that you can use to share with others via email or embed on your blog.
During this initial project run, the membership fees associated with Screencast.com have been waived. And if/when TechSmith decides to pull Jing off the web, users will have ample time to pull their videos off Screencast.com before they are removed.
The web teaser on their sites, talks about the developer tired of talking to people about what he did...he wanted to show people what he did. And that is how Jing was born!
So go ahead and Jing...you know you want to!
2 comments:
- you didn't mention the Orange t-shirts! I got a trackback on my blog from wavemaker - big brother is watching...
What! You guys got free T-shirts, too. Darn it. I only got free beer, popcorn and Yahoo money face cookies.
Jing sounds interesting. I will check it out during my summer vacation. Actually, I got a program guide in which there are so many tools I would like surf.
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